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Make mailing labels. If you need to select daily newspapers in all
states with a circulation greater than 25,000 and addressed to "Financial Editor",
it's easily accomplished.
Need to quickly print a list of all sports, talk and news
radio stations in NY, NJ and CT? PR Pro makes it easy. Plenty of white
space to make written notes.
Send e-mail. Would you like to send an e-mail to magazines related
to the aerospace industry? Or the plumbing trade? It's easily accomplished.

The PR Pro CD is a ready-to-run program that does not require
importing of data, writing your own reports or anything else. If importing and
exporting data to and from different programs in different file formats is not
your strong suit, the CD may be best for you. However, it should be noted that
our data-only version imported into your own software
will likely be a more powerful and versatile solution, providing you know how to import
data and use your software.
For example, Access is an
extremely powerful database, much more so than PR Pro is. But there is a steep
learning curve associated with such top of the line programs. With just a few
clicks of the mouse, PR Pro will print mailing labels for all Talk and Sports
AM stations in the top fifty metro markets. But to achieve the same thing using
Access would require learning how to sort and select records using multiple
field criteria, formatting mailing labels and so forth. PR Pro is a compromise between ease of use and versatility.
Below are a few screen shots from the program.
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